Search Engine Optimization
SEO stands for Search Engine Optimization.
It is a process of optimizing the web pages in the search engine. It is a collected of rules and techniques in driving more traffic from the search engines. The areF different types of optimizing techniques like ONPage Optimization and OFFPage Optimization.
SEO is a part of Internet Marketing. It is categorized into several types. Like SEO(Search Engine Optimization), SEM(Search Engine Marketing), SMM(Social Media Marketing), Affliate Marketing, etc..
Of all the above SEO is the cost effective method of increasing the popularity of the webpage. This is the process of optimizing the web pages search engine friendly. That means when we search the query in the search engine We make our web page to be listed in the top of the all the search results. We optimize it for the selected keywords. So that whenever a selected query search or keyword search is done our web page should be listed in the top 10 results. SEO is the legal process of optimizing the web page. This is done using OnPage and OffPage Optimization techniques. In other way we can say that we follow the Google search engine rules to optimize it in the google search engine.
Google is the top search engine. If we are able to optimize it in the google then our webpage will automatically optimized in all other search engine. Google follows the strict rules in showing the SERP results(query search results).
Since the Google is the top Search Engine we concentrate on optimizing in the google search engine.