In the past years Domain Name Selection also played an important role in search engine optimization. But now Google is not considering the domain names in optimizing them in the SERP(Search Engine Page Results). Domain Names are unique once registered cannot be used by others.
We can select any name as a Domain Names. It can be our Brand Name.
We will Discuss about the Domain extensions called as Top-level Domains(TLD), second-level domain names.
“www.mysite.com“. In this name “.com” is called as Top-level Domain Name(TLD). Andmysite is called as second level domain name.
There are 7 Top-level Domain Names. “.com, .org, .net, .edu, .gov, .int, .mil“.
Of all the above “.com, .org, .net” can be chosen by anyone. whereas “.edu, .gov, .int, .mil” are for limited purposes.
www.example.com
www.example.org
www.example.net
www.example.edu
www.example.gov
www.example.int
www.example.mil
Besides this there are many country TLD’s. There are about 150 country level extensions. Some of them are:
- ae : United Arab Emirates
- af : Afghanistan
- ao : Angola
- au : Australia
- bd : Bangladesh
- bh : Bahrain
- bt : Bhutan
- ca : Canada
- ch : Switzerland
- cn : China
- eg : Egypt
- hk : Hong Kong
- id : Indonesia
- ie : Ireland
- ir : Iran
- jp : Japan
- us : United States
- uk : United Kingdom
- za : South Africa
In the similar way Google has also launched country level search engines. www.google.com is for global, www.google.co.in for india www.google.co.uk for united kingdom www.google.co.jp for Japan.
The top-level domain which(TLD) we had chosen we have effect in search engine optimization. If we choose country top-level domain name then our website will be optimized in the country level search engine. If the top-level domain name is among the 7 top-level domains then they will be optimized in global search engine.
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